Campaigning

As a brand that are anti-consumerism, and whose primary aim is to make quality durable products, reduce unnecessary purchasing and in turn reduce our environmental footprint, it might seem contradictory that we partake in Black Friday activities and promotions that actively promote consumption. So why is this? There are simple reasons why we see it important to actively promote and partake in Black Friday: 1. We want to give all our customers and reach an equal chance to purchase rooster products. We understand that our pricing has had to increase over the years, and this is something that we are...